Zahradnictví Dvořák a syn
Obor:
Garden centersProdukty:
The story of the company
Customer: Zahradnictví Dvořák a syn s.r.o.
The company Zahradnictví Dvořák a syn s.r.o. has a rich family history connected with gardening. František Dvořák started growing and trading plants as early as 1940. Despite the historical complications with the business in our country, the company has managed to maintain and continue to develop until today. Today the company has a large shop in Teplice, where it all began, and another shop in Most. The company offers indoor and outdoor plants, cut flowers, decorations of all kinds including accessories such as ceramics, candles and other gift items. The garden centre area also includes Café Dvořák a syn, where customers can enjoy not only great coffee and cake, but also a wonderful breakfast or afternoon snack, all surrounded by beautiful flowers.
- Year of realisation
- 2017
- Stores
- 2
- Years of cooperation
- 6
- Traditional company since
- 1940
The biggest advantages of WinShop solutions
The segment of sales of goods in garden centres is specific, working with an assortment of plants, cut and potted flowers and implies the use of tools for bouquet tying. It is also a seasonal sale with a lot of pressure on the POS system just during the seasonal peak period. At the same time, sales at portable terminals in the outdoor garden are used especially in the spring and summer months. An important part of the whole solution is also the connector to the e-shop and the subsequent web order processing in the WinShop SQL system.
Stable POS system secured against central server failure
Set of control functions for retail outlets
Workplace of flower tying
Integrated portable data terminal solution - outdoor garden
ON LINE connection to the company ERP system Karat
ON LINE connection to the garden centre e-shop
Promotions and discounts system
Customer system
Implementation story
Association of Garden Centres is a professional association of natural and legal persons that sell the entire horticultural product range with an emphasis on plants and services in the industry. The association represents 11 large garden centres. At the beginning of 2017, the management of the association launched a tender for a supplier of POS and warehouse systems for its members. Our company was one of the potential suppliers approached. The brief included requirements for a range of essential functionality to support the recording and sale of live plants, the creation of bouquet arrangements and the sale of other specific horticultural products. Along with the requirements for sales support, a requirement was formulated to create a communication interface for the KARAT central ERP system. Our company prepared personalized offers for individual members of the association taking into account their specific requirements. We were successful in the tender with our solution proposal and started implementation in the individual garden centres of the association at the end of 2017. At Zahradnictví Dvořák a syn, WinShop SQL Front Office POS applications, binding terminals and mobile applications for portable terminals were implemented at two locations in the garden centre in Teplice and the flower shop in Most. Most recently, a connector was implemented to connect to the garden centre's e-shop.
